Specialities
Consulting
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Promoting a Gender-Inclusive Hiring Process
Recent conversations in the world of international schools have centered on the low percentage of female heads of school. How does Carney Sandoe work to combat this trend? Read this latest blog post from members of our International Schools Practice.
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Leadership Attention for Faculty Retention
Schools are losing teachers at higher rates than ever before. As the teaching profession faces challenges, how can schools keep teachers in the classroom? In this article, we take a look at strategies school leadership teams can employ to improve teacher retention.
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Register Now for the 2021 Women’s (Re)Institute
A monthlong professional development event for women in education. After the unbelievable success of our virtual event last year, we are excited to announce the return of the Women’s (Re)Institute for 2021. A virtual spinoff of our annual in-person event, the Women’s (Re)Institute is a dynamic monthlong online learning and networking experience dedicated to supporting […]
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Pollyanna Position Paper I: Advocating for Equity During and After a Pandemic
This Position Paper offers wisdom, practical ideas, and concrete DEI recommendations for Heads of Schools and administrators on how to continue to advance equity initiatives during and after a pandemic. The recommendations in this paper were aggregated from a survey of over 100 DEI Directors and practitioners across the country.
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Reimagining Admissions: Lessons from the Pandemic
The pandemic has changed the way schools attract and engage families. This eBook has tips and tools to create a robust admissions program of in-person and virtual events with lessons learned from admissions and marketing experts.
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If You Are A Nonprofit School Serving Students In Any Grade K-12, You May Be Eligible For EANS!
WHAT IS EANS? Emergency Assistance for Nonpublic Schools (EANS) is part of the Coronavirus Response and Relief Supplemental Appropriations Act of 2021 (CRRSA Act), the second federal economic stimulus package recently passed. The CRRSA Act created a fund that was directed to each state’s Governor, and within that fund, it allocated EANS money to religious […]
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Five Tips for Writing Effective Volunteer Job Descriptions
Once you have published your Guide to Giving and Getting Involved and have identified your school’s volunteer needs, it is time to develop job descriptions for each position. Without job descriptions, you risk matching the wrong person to the job, misusing the volunteer’s time, and having no formal means of giving feedback and celebrating your […]
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How to Adapt Your Enrollment Strategies for Millennial Parents
If marketing to millennials seems to be more difficult, you’re probably right. Not only do millennials have shorter attention spans, but they also have high expectations. Their generation expects your school to supply high-quality academics focusing on well-rounded students, organic lunches free of chemicals and not served on plastic products, comprehensive outdoor education and play, […]
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Boost Engagement and Build Community With Virtual Events
Hosting a community-building event in the wake of COVID-19 may seem like an impossible task, but building community is more important than ever in our current environment. Schoolwide community building helps connect students, parents, teachers, and leaders. These personal connections will foster new school traditions and promote a sense of purpose, inclusiveness, and responsibility. You […]
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Four Steps for a Successful Marketing Communications Audit
Do you know which marketing tactics are working at your school and which ones require your attention? Find the answers with a marketing communications audit. ISM defines marketing communications as how your school develops messages and carries out integrated strategies. Your approach informs the way you promote your school values and nurture constituent relations—their commitment […]
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How to Create a Terrific Case for Support
One of the pillars of an effective fundraising campaign is your school’s Case for Support. The Case for Support communicates with donors and prospects, and begins the process of matching their values and interests with your school’s mission and guiding principles. Here’s how to create a terrific Case for Support. The Case for Support should […]
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Are Your Fundraising Priorities Still Relevant? A Marts & Lundy Perspective
There is no shortage of questions about how to proceed with fundraising in a climate that is unlike anything we have previously experienced, given the simultaneous public health, economic, political, racial inequality and civil unrest crises. And one question Marts & Lundy believes should be top of mind for CAOs, CEOs and board leadership: Are […]