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How to Create a Terrific Case for Support
One of the pillars of an effective fundraising campaign is your school’s Case for Support. The Case for Support communicates with donors and prospects, and begins the process of matching their values and interests with your school’s mission and guiding principles. Here’s how to create a terrific Case for Support. The Case for Support should […]
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Here’s What You Need to Know If You Experienced a Fall Admission Bump
ISM Consultants have worked with many school Admission and Marketing Directors who enjoyed surprising spikes in inquiries and applications during the late 2020 summer months. And, while this may seem like encouraging news, we caution against premature excitement. Keep in mind the bump in enrollment may come from families who are not aligned with your […]
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Six Ways to Use Your “Guide to Giving and Getting Involved” During and After COVID-19
Many schools are engaged in all or partial distance learning. This does not reduce the need for volunteer or philanthropic support. In fact, it is critical to remind parents your school must be sustained through the commitment of time and money from its friends. ISM recommends creating and using a “Guide to Giving and Getting […]
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Teachers Weigh In on the Best Distance Learning Approaches
This article is a compilation of research and data from an ISM survey of over 1,000 teachers conducted over the 2020 spring and summer. The rapid shift to distance learning left the majority of teachers and school leaders dealing with impossible tasks. In retrospect, teachers reported one of the biggest mistakes was trying to recreate […]
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Inbound and Outbound Marketing Strategies That Work
Inbound marketing involves sharing relevant and meaningful information that answers the needs of your community. You can share information by publishing it on your blog, on social media, or through digital marketing tactics such as social and display ads. The key to effective inbound marketing is creating a lead magnet. Two examples of tools you […]
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Should Your School Purchase Email Lists?
As a marketing leader, a primary goal is sharing your school’s message with your community. While you already have an email list of former and current families, you are always looking for ways to expand your reach and drive interest in your school. Schools ask us if they should purchase email marketing lists of prospective […]
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The Politicization of Boards on Re-opening our Schools
As the COVID-19 crisis continues into the fall, boards of independent and international schools worldwide are splintering over the issue of how and when to re-open our schools. Boards dominated by current parents are straying into the realm of operations as some members bring their personal experiences and biases to the board room. Heads of […]
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Operations Planning Toolkit for Safe-Distance Learning at Independent Schools
As our nation progresses through the various stages of the COVID-19 pandemic, we know how important in-person learning is for our children and young adults. We understand that your administration is currently preparing an operations plan for re-entry to campus this fall. The SLAM Education Studio has developed a comprehensive, complimentary toolkit to assist your […]
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The Shape of What Comes Next
Join Triangle Associates’ consultants Marc Frankel, Judy Schechtman, and Abbi DeLessio as they discuss The Shape of What Comes Next. In this free webinar, Triangle consultants will review how the current moment will shape the future of private, independent education around the world. This live session will be held twice so that our clients outside […]
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Creating a Roadmap for Reopening Campus How the American School in Japan Created a Plan for a Safe
Schools all over the world are exploring various way to implement health and safety protocols while also preparing for multiple learning models. Hear how The American School of Japan developed a detailed roadmap for reopening their campus. The roadmap includes: – How ASIJ applied core values to inform their strategies – Three models for learning […]
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What Would it Take to Emerge a Stronger School?
What would emerging stronger from the COVID-19 pandemic look like for your school? The COVID-19 pandemic will have long lasting repercussions delaying, perhaps indefinitely, a return to the ‘old normal.’ Triangle Associates’ senior consultants Marc Frankel and Judy Schechtman share strategies that will support schools in emerging from the current crisis stronger and poised for […]